Dear Metro Tech Family,
I am thrilled to announce the unveiling of our new logo for Metro Tech, a symbol that embodies our District’s spirit and vision for the future. The decision to create a new logo was based on extensive research conducted by our dedicated Marketing and Communications team.
As we move forward with Vision 2025, it was the perfect time to evaluate our brand and image. While our current logo has served us well for 20 years, we discovered that an overwhelming 93% of our students expressed a desire for a fresh look. Taking this feedback into account, Marketing and Communications developed 30 different versions and conducted focus groups to narrow down the options to the top three.
With the invaluable input from those surveyed, our lead graphic designer and proud Metro Tech graduate, Tirisa Edwards, crafted the final design. This logo represents our commitment to innovation, quality career training, and the successful advancement of our students in the workforce.
Over the coming months, you will witness the implementation of this new logo throughout the district and in our marketing materials. Additionally, we are excited to introduce our online store, where you can purchase your own Metro Tech shirts, pullovers, hats, and more! You can access the store through the homepage of our Metro Tech website.
I extend my deepest gratitude to our Marketing and Communications team for their vision and hard work on this transformative endeavor.
#MT4LIFE
Sincerely,
Aaron Collins
Metro Tech Superintendent